Who we are

At bttrads, we are the proprietary technology engine driving the future of advertising. Operating as a neutral, specialized tech brand, we are building novel advertising technology for digital, social, and out-of-home advertising

One message doesn’t fit all. We believe in relevance over noise. Our proprietary technology automates and dynamizes rich media content to personalize communication with specific target groups. By adapting assets, texts, and messaging to real-time circumstances like weather, location, or time of day, our ultimate goal is to improve ad relevance and create a stronger brand impact.

Our Team & Corporate Culture

We are a small, agile tech team currently made up of four dedicated developers. Operating under a remote-first work model, our team is based in Spain, with our core operations centered in Alicante. This highly collaborative and flexible structure reflects our belief in a tech-driven culture.

Part of the adlicious family

While we operate independently in Spain, we belong to adlicious, a leading digital advertising company headquartered in Hamburg, Germany. adlicious is an expert partner for tailored digital advertising solutions, combining the best of media, technology and creative to deliver powerful marketing campaigns for international brands. As their dedicated tech branch, our work directly powers the innovative solutions they provide to their clients.

Join our Team​

We’re growing! If you’re a developer looking for a high-impact role in an agile, remote-first setup, we’d love to hear from you.